Google Analytics is illegal in multiple EU countries. Here's what to use instead.
Analytics without the creepy stuff. No cookies. No tracking across sites. One lightweight script gives you everything you need. EU-owned and operated from Estonia. Trusted by thousands of sites that care about their visitors.
Minimalist analytics with a clean dashboard. Shows key metrics without complexity. No cookie consent required. Lightweight script with minimal performance impact. Used by companies like GitHub and IBM.
Everything Google Analytics does, without Google. Self-host it and own your data completely. Used by over 1 million websites including the United Nations and European Commission. The most popular GA alternative for a reason.
100% free. 100% open-source. Self-host Umami and never pay for analytics again. Light, fast, respects privacy by default. Deploy in minutes on Vercel, Railway, or your own servers. No tracking, no cookies, no nonsense.
Not sure which web analytics tool is right for you? Check our detailed comparison guides.
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